2025 Small Business Insights Report

Counterpart’s 2025 Small Business Insights Report explores how rising optimism among small business owners is colliding with growing exposure. As confidence hits a three-year high, leaders are scaling teams, adopting AI, and embracing new opportunities, but many are overlooking widening compliance gaps and soaring litigation risks. Download the report to learn more.

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2025 Small Business Insights Report

What’s Included?

Counterpart’s 2025 Small Business Insights Report explores how small business optimism is reaching its highest level in three years, even as new risks emerge beneath the surface. From compliance gaps and rising litigation costs to the growing impact of tariffs and AI adoption, this year’s findings reveal a widening divide between businesses that are thriving and those feeling left behind.

Based on a survey of more than 300 small business owners and CEOs across the United States, the report examines the realities shaping 2025, including economic sentiment, hiring trends, regulatory pressures, and evolving insurance needs. Download the report today to gain practical insights and strategies to help your business grow with confidence in an increasingly complex environment.